Thursday, August 27, 2009

Midnight deliveries of flowers

We have regular requests for midnight deliveries of flowers from customers. Many people feel that the best time to deliver flowers is 12 midnight when the day has just started. However there are issues with midnight deliveries. Like one incident which happened yesterday. We got an order for midnight delivery of flowers and cake from a regular customer. When the delivery man reached, the recipient were unhappy and refused to open the door and receive flowers. They said " is this the time to make delivery". My staff had no choice but to return. Midnight delivery failed. We delivered new product (flowers and cake)next morning.The items being perishable can not be kept without cooling.
So if you are ordering flowers for midnight, please make sure that the recipient will be willing to take delivery at midnight. Also there should not be disturbance to neighbours. If the recipient is sharing apartment with other friends, midnight delivery should not be attempted unless there is no objection from others or they sleep late night (after 12).

Daman Anand

Wednesday, August 12, 2009

The making of a florist

How I became a florist is in itself a story.

The year was 1970 and my uncle Mr.Rajinder Singh, who was a young man and had been trying his luck in various business. He was not successful yet. Then he started as a florist by just two buckets of flowers in Defence colony market. In those days, there were only two three florist shops (in 5 star Hotels) in Delhi. Slowly his business grew. He started getting regular clients. And then in 1982 came Asiad Games when there was huge demand for flowers. By then my uncle was supplying flowers to the 5 star hotels too. He did big business during Asiad Games and never looked back. Today his son looks after this established and successful business.

In 1993, my uncle started importing flower bulbs from Holland. He needed a qualified person to handle imports and growing flowers. He chose me and I moved to Delhi. I was a young man with lots of energy and managed the work. All was well till 1997 when these flower bulbs were available in plenty in India. There was no need for import. Due to this,I had not much work. It was then that I decided to do what I liked the most, I opened a flower shop in Delhi.

And never looked back.

Wednesday, August 5, 2009

Social Activist who started as florist

Anna Hazare is a famous India Social Activist who was born in Bhingar, Maharashtra in 1940. You will be wondering, what is a Social Activist doing on a florist's Blog. Well, Anna Hazare started his career as a florist. Anna worked for a florist at Dadar, Mumbai earning about forty rupees a month. He eventually started his own flower shop. Two of his brothers came to Mumbai to join him in his business, increasing the family earnings.

Isn't this amazing?

Daman Anand

All well that ends well

In continuation of my last post, well nothing much happened. The girl was not at home so the flowers were received by her friend and all well that ends well.

Daman Anand

Saturday, August 1, 2009

Strange situation

Today is friendship day. Every year friendship day is celebrated on first Sunday of August month. Yesterday I got one order from a customer (male) who wanted to send flowers for his girlfriend in chennai.He did not give his real name on card (I did not knew this) and gave his telephone number (instead of recipient's number).

The order was processed. On delivery date, the sender realised that the phone number he has given will be seen / disclosed to recipient. And this is surely to happen. Because the florist will enter all details on delivery challan (recipient's name, address, telephone number, any landmark). And recipient is required to sign in the challan. It is highly unlikely that they will not read it carefully.

The sender started calling me and requesting me that the telephone number should not be disclosed and it will be a big trouble for him.

I have seen this happening many times in my long career.

The delivery man had already left and I was helpless.

What happened later, I shall write in my next post.